Privacy

Effective as of October 1, 2006

Introduction
betterpr is a privacy conscious organisation. The following privacy statement explains how we protect visitors’ information gathered via this web site. If you as a visitor choose to register or submit information to this web site, you agree to the use of such data in accordance with this privacy statement.

Please note that this site contains links to other sites, including sites maintained by member firms and affiliates of betterpr, which may not be governed by this privacy statement.

If you have any questions regarding this privacy statement or do not feel that your concerns have been addressed, please direct your questions to betterpr using the Contact Us link.

Information collection
As a visitor, you do not have to submit any personal information in order to use the web site. The site collects only personally identifiable information that is specifically and voluntarily provided by visitors. Such information may consist of, but is not limited to, your name, current job title, company address, email address and telephone and fax numbers.

We do not usually seek sensitive information from visitors. We will, where necessary, obtain visitors’ explicit consent to collect and use such information.

Cookies and web beacons
To ensure that our web site is well managed and to facilitate improved navigation within the site, we or our service provider(s) may use cookies (small text files stored in a user’s browser) or web beacons (electronic images that allow the web site to count visitors who have accessed a particular page and to access certain cookies) to collect aggregate data.

We may use such devices to track information on our systems and identify categories of visitors by items such as IP address, domain, browser type and pages visited. This information is reported to our webmasters who use the information to analyse the number of visitors to different areas of the site and to make sure that our web site is serving as a useful, effective information source.

Neither our cookies nor web beacons collect any personal information such as your name or email address. Further, most browsers permit individuals to decline cookies. However, under specific circumstances, visitors may be denied access to some parts of our site if their browsers are set to decline cookies.

Information use
Personal information is used only for limited purposes. For example, when you register with the web site to gain access to premium content or request future communications about betterpr areas of interest, such as specific betterpr or member firm publications or marketing campaigns, we may use the information you submit to create a personal profile to customise our response to further requests or enquiries. We may also use the information to personalise your web site experience. And, when you choose to register online for a betterpr-hosted event, we will use the information you submit to respond to you. In addition, the web masters may, where necessary, use your information for various site related tasks.

 

We will ensure that our marketing activities comply with applicable law, and implement procedures to obtain necessary consents before sending you emails containing information about betterpr service offerings. You may at any time request that we discontinue sending you such materials.

Disclosure of information to third parties
Although we may provide visitors’ information to service providers that handle information on our behalf, we will usually not share the information with third parties or other betterpr entities for secondary or unrelated purposes unless otherwise disclosed at the point of collection.

Where appropriate, personal information may be disclosed to law enforcement, regulatory or other government agencies, or third parties where necessary or desirable to comply with legal or regulatory obligations or requests or for the purposes identified above.

Access to information
We are dedicated to providing reasonable access to visitors who wish to review the personal information retained when they register with our web site and correct any inaccuracies it may contain. Visitors who choose to register may access their user profile, correct and update their details, or unsubscribe at any time. Visitors who have any problem accessing their profiles, or would like to request a copy of their personal information should contact betterpr using the Contact Us link. In all cases, we will treat requests to access information or change information in accordance with applicable legal requirements.

Information security
We have in place reasonable commercial standards of technology and operational security to protect all information provided by visitors from loss, misuse, alteration or destruction.

Changes to our privacy policy
betterpr reserves the right to modify or amend this privacy statement at any time and for any reason. Nothing contained herein creates or is intended to create a contract or agreement between betterpr and any user visiting the web site or providing identifying information of any kind.

Children's privacy protection
betterpr understands the importance of protecting children's privacy in the interactive online world. The web site covered by this privacy policy is not designed for or intentionally targeted at children 13 years of age or younger. It is not our policy to intentionally collect or maintain information about anyone under the age of 13.

Visitors' questions
If you have any questions or concerns regarding your privacy while using this web site, please direct them to betterpr using the Contact Us link.